24 November 2014
We have a new section of the website focussing on our work on smarter travel.
Passengers are increasingly coming to expect services to be delivered to them in smarter ways as technology becomes a bigger part of everyday life.
We believe that the introduction of smarter ticketing in public transport could make life easier – and cheaper – for passengers. For this to happen though, it is essential that any smarter ticketing schemes are well designed and properly implemented.
In order to make sure that the passenger is at the heart of the development – that products are designed for ease of use rather than what is convenient to administer – we are working on a wide-ranging smart-ticketing research programme, on behalf of the Department for Transport (DfT).