The future of bus travel: Reading Buses set the pace?

02 August 2016

Great to see a bus company really thinking about the future of bus travel and what the passenger experience might be like in a few years’ time. Have a look at it here.

What I like about this is that is centred on current developments and it all looks achievable. Too much future thinking (acknowledging it is very hard to predict the future) seems just like flights of fancy. These initiatives would help more people choose bus.