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Social media monitoring – pilot research report

Transport Focus is interested in using social media as a new way of understanding passengers’ opinions of train operating companies (TOCs). This report contains slide presentations from two social media research projects which were pilot studies to explore social media as a research tool:

  • Social media report on December 2014 train disruption
  • Using social media to measure passenger satisfaction with their train company – February to April 2015
Downloads
  • Social media monitoring - pilot research report - September 2015.pdf
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Modes
  • Train
  • Coach
  • Tram
  • Bus
Topics
  • Passenger information
  • Future of rail
  • Passenger experience

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