Take a trip back in time?

12 May 2015

New Adventure Travel

A colleague noted this advertising campaign raised eyebrows on Twitter recently.

It’s not true to say all publicity is good publicity, and this is a pretty poor effort by the bus company. Advertising like this went out of style in the 70s when people caught on that objectifying and demeaning half your potential customer base isn’t exactly the way to turn them into loyal patrons!

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