Covid-19 travel segmentation 4 – 20 June analysis
30 June 2021
For almost a year Transport Focus has been using its Travel During Covid-19 survey to understand people’s views and concerns about travel. Since March we have also been digging deeper into the survey using segmentation analysis, breaking the population down into five groups according to key behaviours and attitudes.
This latest report, covering 4 – 20 June, shows how our five segments are feeling after the delay to the planned easing of restrictions earlier this month.
The number of people using public transport has increased in recent weeks. This means, for the first
time, we are now able to use the segments to analyse the journey satisfaction data in our survey.