Covid-19 travel segmentation – 26 April – 9 May analysis
19 May 2021
For almost a year Transport Focus has been using its Travel During Covid-19 survey to understand people’s views and concerns about travel. Since March we have also been digging deeper into the survey using new segmentation analysis, breaking the population down into five groups according to key behaviours and attitudes.
The segmentation analysis, covering 26 April – 9 May, helps illustrate a divide in how people feel about public transport and Covid-19 as we emerge from restrictions.